About Dare2tri

Meet our team!

Alex de Boer Brooke Brown
CEO / Manager Manager Team Dare2Tri 
alex@dare2tri.com brooke@dare2tri.com


Over 22 years of experience

Meet Alex de Boer, CEO

Alex de Boer

The founder of Dare2Tri and owner of Sport Import Europe bv, Alex de Boer, is an extremely active athlete. He finished the Hawaii Ironman as well as two other Ironman races, followed by 16 triathlons around the world. Alex started his triathlon apparel and wetsuit business in 1995. Initially distributing Ironman wetsuits, in 2001 he transitioned into the Ironman Active wear licensee for the World Triathlon Corporation. With well over 22 years of quality and production management, Alex created the Dare2Tri brand, using his personal racing needs and acute knowledge of design to offer only the finest triathlete apparel. Welcome to Dare2Tri...

Creating the perfect wetsuit has evolved after years of testing and altering. The smallest detail can have an enormous impact on the performance of the suit. With both professional and amateur athletes testing Dare2Tri wetsuits, we are confident you will find optimal performance in every product we produce...guaranteed. We offer factory direct production, eliminating retail prices. Buying from
Dare2Tri assures you are purchasing the highest quality products at the best prices.

Dare2Tri uses the best quality materials and latest technology to produce a comfortable, buoyant triathlon suit. The benefits include improved swim position, maximum body heat sustainability, and flexibility for peak performance. Dare2Tri is not just Alex de Boer, it’s his team in the office in Holland and last but not least his partners and friends athletes: Benjamin Sanson, Felicity Abram and many others who made Dare2Tri to what it is today and with your help we can be ready for tomorrow.